Les compartimos el shortlist de la categoría Brand Experience & Activation de los #LatinosEnCannes.
#HueleALeón
| Brand Experience & Activation Shortlist | |||||
| Title | Brand | Product | Entrant Company | Entrant Country | Idea Creation |
| THE MAKING OF LOVE | UNILEVER | CORNETTO | LOLA MULLENLOWE Madrid | SPAIN | LOLA MULLENLOWE Madrid |
| THE GRAND FINALE | HEINEKEN | HEINEKEN | PUBLICIS BRASIL São Paulo | BRAZIL | PUBLICIS BRASIL São Paulo |
| CONSENT PACK | TULIPAN | TULIPAN | BBDO ARGENTINA Buenos Aires | ARGENTINA | BBDO ARGENTINA Buenos Aires |
| ECO PARKING | HYUNDAI | HYUNDAI KONA ELECTRIC | HAVAS PR Madrid | SPAIN | HAVAS PR Madrid |
| PERUSSIAN PRICES | PLAZA VEA | RUSIA | FAHRENHEIT DDB Lima | PERU | FAHRENHEIT DDB Lima |
| DIY PUERTO RICO | CONSTRURAMA | HARDWARE RESTORATION | GREY Mexico City | MEXICO | GREY Mexico City / GREY PUERTO RICO Hato Rey |
| MUSEUM OF ROMANTICISM | IKEA | IKEA LIVING ROOMS | McCANN SPAIN Madrid | SPAIN | McCANN SPAIN Madrid |
| FLY WITH US | FLYBONDI | FLYBONDI | GREY ARGENTINA Buenos Aires | ARGENTINA | GREY ARGENTINA Buenos Aires |
| MASSIRA PROJECT | PLAYSTATION TALENTS | MASSIRA GAME (PLAYSTATION) | TBWAESPAÑA Madrid | SPAIN | TBWAESPAÑA Madrid |
| HIDDEN FLAG | FELGTB/ELDIARIO.ES | FELGTB | LOLA MULLENLOWE Madrid | SPAIN | LOLA MULLENLOWE Madrid |
| PAIN CAM | BEIN SPORTS | BEIN CONNECT | VMLY&R MADRID | SPAIN | VMLY&R MADRID |
| ABUSE DISCLAIMERS | AB INBEV | AGUILA BEER | MULLENLOWE SSP3 Bogotá | COLOMBIA | MULLENLOWE SSP3 Bogotá |
| SMARTSOLUTION | TELEFONICA’S VIVO | INSTITUTIONAL | AFRICA São Paulo | BRAZIL | AFRICA São Paulo |
| ACCESSIBILITY MAT | FORD MOTOR COMPANY | FORD MOTOR COMPANY | GTB BRASIL São Paulo | BRAZIL | GTB BRASIL São Paulo |
| MARIA ‘S MESSAGE | MOVISTAR | MOBILE TELEPHONE SERVICE | WUNDERMAN THOMPSON Buenos Aires | ARGENTINA | WUNDERMAN CATO JOHNSON Buenos Aires |
| CONTRACT TRANSLATOR | RECLAME AQUI | RECLAME AQUI | GREY BRAZIL São Paulo | BRAZIL | GREY BRAZIL São Paulo |
| DEAD OR ALIVE | DGT (NATIONAL DEPARTMENT OF TRAFFIC) | DGT (NATIONAL DEPARTMENT OF TRAFFIC) | McCANN SPAIN Madrid | SPAIN | McCANN SPAIN Madrid |
| BURN THAT AD | BURGER KING | BURGER KING WHOPPER | DAVID SÃO PAULO | BRAZIL | DAVID SÃO PAULO |
| MUSEUM OF ROMANTICISM | IKEA | IKEA LIVING ROOMS | McCANN SPAIN Madrid | SPAIN | McCANN SPAIN Madrid |
| TALKING WALLS | FUNDACIÓN MUJERES | BOTTERED WOMEN’S FOUNDATION | TBWAESPAÑA Madrid | SPAIN | TBWAESPAÑA Madrid |
| ACCESSIBILITY MAT | FORD MOTOR COMPANY | FORD MOTOR COMPANY | GTB BRASIL São Paulo | BRAZIL | GTB BRASIL São Paulo |
| KIT BEATS | MASTERCARD | MASTERCARD UEFA CHAMPIONS LEAGUE SPONSORSHIP | MRM//McCANN SPAIN Madrid | SPAIN | MRM//McCANN SPAIN Madrid |
| PEOPLE ARE THE PLACES | AEROMÉXICO | AEROMÉXICO | AEROMÉXICO Mexico City | MEXICO | AEROMÉXICO Mexico City / GOOGLE Mexico City |
| PERUSSIAN PRICES | PLAZA VEA | RUSIA | FAHRENHEIT DDB Lima | PERU | FAHRENHEIT DDB Lima |
| DISTRACTED GOALKEEPER | UBER/ UBER | YELLOW MAY | TECH AND SOUL São Paulo | BRAZIL | TECH AND SOUL São Paulo |
| PERUSSIAN PRICES | PLAZA VEA | RUSIA | FAHRENHEIT DDB Lima | PERU | FAHRENHEIT DDB Lima |
| TEST DONORS. | CHEVROLET TRUCKS | CHEVROLET TRUCKS. | SANCHO BBDO Bogotá | COLOMBIA | SANCHO BBDO Bogotá |
| POKER BLACK PAVILION | AB INBEV | POKER | DDB COLOMBIA Bogota | COLOMBIA | DDB COLOMBIA Bogota |
| LIBRO VIVO_ | GRUPO PLANETA AND GOOGLE | LIBRO VIVO_ | ONLY IF Ciudad De Mexico | MEXICO | EDITORIAL PLANETA Buenos Aires / GOOGLE Buenos Aires / ONLY IF Mexico City |
| HASHTAGS OF ARTS | MUSEU NACIONAL DE BELAS ARTES | MUSEUM | NBS Rio De Janeiro | BRAZIL | NBS Rio De Janeiro |
| THE GRAND FINALE | HEINEKEN | HEINEKEN | PUBLICIS BRASIL São Paulo | BRAZIL | PUBLICIS BRASIL São Paulo |
| DISTRACTED GOALKEEPER | UBER/ UBER | YELLOW MAY | TECH AND SOUL São Paulo | BRAZIL | TECH AND SOUL São Paulo |
| HIDDEN FLAG | FELGTB/ELDIARIO.ES | FELGTB | LOLA MULLENLOWE Madrid | SPAIN | LOLA MULLENLOWE Madrid |
| BLANK WHOPPER | BURGER KING | BURGER KING | DAVID SÃO PAULO | BRAZIL | DAVID SÃO PAULO |
| BURN THAT AD | BURGER KING | BURGER KING WHOPPER | DAVID SÃO PAULO | BRAZIL | DAVID SÃO PAULO |
| THE GRAND FINALE | HEINEKEN | HEINEKEN | PUBLICIS BRASIL São Paulo | BRAZIL | PUBLICIS BRASIL São Paulo |
| COCACOLERO OF THE FINAL | COCA-COLA | COCA-COLA | GREY ARGENTINA Buenos Aires | ARGENTINA | GREY ARGENTINA Buenos Aires |
| SMARTSOLUTION | TELEFONICA’S VIVO | INSTITUTIONAL | AFRICA São Paulo | BRAZIL | AFRICA São Paulo |
| LIBRO VIVO_ | GRUPO PLANETA AND GOOGLE | LIBRO VIVO_ | ONLY IF Ciudad De Mexico | MEXICO | EDITORIAL PLANETA Buenos Aires / GOOGLE Buenos Aires / ONLY IF Mexico City |
| IMPACT 1 | ANHEUSER-BUSCH INBEV | BUDWEISER | ISOBAR BRAZIL São Paulo | BRAZIL | ISOBAR BRAZIL São Paulo |
| FLY WITH US | FLYBONDI | FLYBONDI | GREY ARGENTINA Buenos Aires | ARGENTINA | GREY ARGENTINA Buenos Aires |
| THE REAL MACHADO | UNIVERSITY ZUMBI DOS PALMARES | CORPORATE | GREY BRAZIL São Paulo | BRAZIL | GREY BRAZIL São Paulo |
| CONTRACT TRANSLATOR | RECLAME AQUI | RECLAME AQUI | GREY BRAZIL São Paulo | BRAZIL | GREY BRAZIL São Paulo |
| ACCESSIBILITY MAT | FORD MOTOR COMPANY | FORD MOTOR COMPANY | GTB BRASIL São Paulo | BRAZIL | GTB BRASIL São Paulo |
| XX XY | HEINEKEN MEXICO | DOS EQUIS | MARCEL Mexico City | MEXICO | MARCEL Mexico City / PUBLICIS MEXICO Mexico City |
| THE WRONG GIFT | REAL PLAZA | REAL PLAZA | FAHRENHEIT DDB Lima | PERU | FAHRENHEIT DDB Lima |
| REPELLENT BOUQUET | OFF | OFF | BBDO ARGENTINA Buenos Aires | ARGENTINA | BBDO ARGENTINA Buenos Aires |
| THE PARKING SPOT BILLBOARDS | TOYOTA | TOYOTA CARS | CIRCUS GREY PERU Lima | PERU | CIRCUS GREY PERU Lima |
| BLANK WHOPPER | BURGER KING | BURGER KING | DAVID SÃO PAULO | BRAZIL | DAVID SÃO PAULO |
| THE OUTLAW BIKE | ROCKY MOUNTAIN SPORTS CONTENT | ROCKY MOUNTAIN SPORTS CONTENT | TALENT MARCEL São Paulo | BRAZIL | TALENT MARCEL São Paulo |
| DISTRACTED GOALKEEPER | UBER/ UBER | YELLOW MAY | TECH AND SOUL São Paulo | BRAZIL | TECH AND SOUL São Paulo |
| BLACK SALARY FRIDAY | INSTITUTO IDENTIDADES DO BRASIL ( ID_BR ) – BRAZIL’S IDENTITIES INSTITUTE | INSTITUTIONAL | LEO BURNETT TAILOR MADE São Paulo | BRAZIL | LEO BURNETT TAILOR MADE São Paulo |
| LOVE FREE OF RIGHTS | FUNDACION IGUALES | FUNDACION IGUALES | VMLY&R Santiago | CHILE | VMLY&R Santiago |
| THE COMMERCIAL THAT SAVES LIVES | GOBIERNO DE CHILE | MINISTERIO DE SALUD | VMLY&R Santiago | CHILE | PROLAM Y&R Santiago |
| THE FOOLITZER PRIZES | E-FARSAS | INSTITUTIONAL | LEO BURNETT TAILOR MADE São Paulo | BRAZIL | LEO BURNETT TAILOR MADE São Paulo |
| TOOTH FAIRY’S ADDRES | FACULDADE DE ODONTOLOGIA | SERVICES | VMLY&R BRAZIL São Paulo | BRAZIL | VMLY&R BRAZIL São Paulo |
| INDIGENOUS REDEFINITION | REDD´S / ABINBEV | REDD´S BEER | AB INBEV Bogotá | COLOMBIA | AB INBEV Bogotá / DRAFTLINE Bogota |
| FACING A HATER CASE | COCA COLA | SPRITE | SANTO Buenos Aires | ARGENTINA | SANTO Buenos Aires |
| NEXT MINUTE LAW | MINISTERIO PUBLICO AND ABAP | INSTITUTIONAL | VMLY&R BRAZIL São Paulo | BRAZIL | Y&R SAO PAULO |
| SMARTSOLUTION | TELEFONICA’S VIVO | INSTITUTIONAL | AFRICA São Paulo | BRAZIL | AFRICA São Paulo |
| HOPE | ANHEUSER-BUSCH INBEV | BUDWEISER | ISOBAR BRAZIL São Paulo | BRAZIL | ISOBAR BRAZIL São Paulo |
Conoce el shortlist completo de Brand Experience & Activation en el siguiente link: CL19-Brand Experience & Activation Shortlist (1)
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