Categoría que celebra la creatividad experimentada fuera de casa. Las entradas muestran ideas que se involucren en el campo. Es decir, un trabajo que aprovecha los espacios públicos para transmitir un mensaje o sumergir a los consumidores en una experiencia de marca.
Grand Prix
NEXT EXIT / JUST MISSED US / ON YOUR LEFT / ON YOUR RIGHT COSSETTE, Toronto / MCDONALD’S, Toronto CANADA THE DAILY SHOW PRESENTS: THE DONALD J. TRUMP PRESIDENTIAL TWITTER LIBRARY COMEDY CENTRAL, New York / 23 STORIES X CONDE NAST, New York USA https://youtu.be/T0xii_fehc0
Oro
THE ROUTE Y&R BRAZIL, São Paulo BRAZIL https://youtu.be/JDNCi9EkfsQ
Plata
ADIDAS´ / STARBUCKS´ /KFC´S FOLLOWERS CARNE PERU, Lima PERU INSTAGRAM MENU DM9DDB, São Paulo BRAZIL TAGWORDS AFRICA, São Paulo BRAZIL (2) NISSAN’S FOLLOW THE BALL LEW’LARATBWA, São Paulo BRAZIL
BRONCE
BRAZIL / BOAT PROLAM Y&R, Santiago CHILE JOSE / MARIA PROLAM / MAX / SOFIA PROLAM Y&R, Santiago CHILE TALE / FIRST BATH / HOLIDAYS / MARRIAGE PROLAM Y&R, Santiago CHILE ORANGUTAN / ANTEATER / PANDA BEAR Y&R BRAZIL, São Paulo BRAZIL U.S.A. / RUSSIA / VENEZUELA MULLENLOWE SSP3, Bogotá COLOMBIA IKER / JOSE / MARIA / MAX / SOFIA PROLAM Y&R, Santiago CHILE VOLVO LIVE REVIEWS GREY BRAZIL, São Paulo BRAZIL BEING VISIBLE TO INVISBLES NOVA/SB, Sao Paulo BRAZIL FLOWER OF LIFE OGILVY BRASIL, São Paulo BRAZIL (2) BLIZZARD STORE P4 OGILVY, Panama City PANAMA THE VOICE OF ART OGILVY BRASIL, São Paulo BRAZIL EVA UNDERWOOD CIRCUS BA, Buenos Aires / NETFLIX, Los Angeles ARGENTINA THE ROUTE Y&R BRAZIL, São Paulo BRAZIL INSTAGRAM MENU DM9DDB, São Paulo BRAZIL
Lista completa de ganadores:
Title | Entrant / Idea Creation | Country | Prize | Award | |
NEXT EXIT | COSSETTE, Toronto / MCDONALD’S, Toronto | CANADA | Grand Prix Campaign | Grand Prix | |
JUST MISSED US | COSSETTE, Toronto / MCDONALD’S, Toronto | CANADA | Grand Prix Campaign | ||
ON YOUR LEFT | COSSETTE, Toronto / MCDONALD’S, Toronto | CANADA | Grand Prix Campaign | ||
ON YOUR RIGHT | COSSETTE, Toronto / MCDONALD’S, Toronto | CANADA | Grand Prix Campaign | ||
THE DAILY SHOW PRESENTS: THE DONALD J. TRUMP PRESIDENTIAL TWITTER LIBRARY | COMEDY CENTRAL, New York / 23 STORIES X CONDE NAST, New York | USA | Grand Prix | Grand Prix | |
THE REMARKABLE EDITH | DDB GROUP DÜSSELDORF | GERMANY | Gold Lion Campaign | Gold Lion | |
THE REMARKABLE LISE | DDB GROUP DÜSSELDORF | GERMANY | Gold Lion Campaign | ||
THE REMARKABLE KATHERINE | DDB GROUP DÜSSELDORF | GERMANY | Gold Lion Campaign | ||
HEROES | OGILVY HONG KONG | HONG KONG | Gold Lion Campaign | Gold Lion | |
DRAGSTER | OGILVY HONG KONG | HONG KONG | Gold Lion Campaign | ||
SHUTTLE | OGILVY HONG KONG | HONG KONG | Gold Lion Campaign | ||
DRAGSTER | OGILVY HONG KONG | HONG KONG | Gold Lion Campaign | Gold Lion | |
SHUTTLE | OGILVY HONG KONG | HONG KONG | Gold Lion Campaign | ||
HEROES | OGILVY HONG KONG | HONG KONG | Gold Lion Campaign | ||
THE ROUTE | Y&R BRAZIL, São Paulo | BRAZIL | Gold Lion | Gold Lion | |
NATIONAL SAFETY COUNCIL «PRESCRIBED TO DEATH» | ENERGY BBDO, Chicago | USA | Gold Lion | Gold Lion | |
NIKE AUSTRALIAN MARRIAGE EQUALITY SWOOSH VOTE | WIEDEN+KENNEDY, Portland | USA | Gold Lion | Gold Lion | |
PRICE ON OUR LIVES | McCANN NEW YORK | USA | Gold Lion | Gold Lion | |
#BODYCANTWAIT | HEREZIE, Paris | FRANCE | Gold Lion | Gold Lion | |
NATIONAL SAFETY COUNCIL «PRESCRIBED TO DEATH» | ENERGY BBDO, Chicago | USA | Gold Lion | Gold Lion | |
GO WITH THE FAKE | DIESEL, Breganze / PUBLICIS ITALY, Milan / PUBLICIS, New York | ITALY | Gold Lion | Gold Lion | |
C21 | NATIONAL DOWN SYNDROME SOCIETY, New York / SAATCHI & SAATCHI, New York | USA | Gold Lion | Gold Lion | |
SCARY CLOWN NIGHT | LOLA MULLENLOWE, Madrid | SPAIN | Gold Lion | Gold Lion | |
HBO’S SXSWESTWORLD | HBO, New York / GIANT SPOON, New York | USA | Gold Lion | Gold Lion | |
HIGHWAY GALLERY | TBWARAAD, Dubai | UNITED ARAB EMIRATES | Gold Lion | Gold Lion | |
DEAD WHALE | DENTSU JAYME SYFU, Makati City | THE PHILIPPINES | Gold Lion | Gold Lion | |
ALI | OGILVY, Chicago | USA | Silver Lion Campaign | Silver Lion | |
EARHART | OGILVY, Chicago | USA | Silver Lion Campaign | ||
HEMINGWAY | OGILVY, Chicago | USA | Silver Lion Campaign | ||
LINCOLN | OGILVY, Chicago | USA | Silver Lion Campaign | ||
MARGINS OF ERROR | BBDO NEW YORK | USA | Silver Lion Campaign | Silver Lion | |
LATTE OF LIES | BBDO NEW YORK | USA | Silver Lion Campaign | ||
A TANGLED EXISTENCE | BBDO NEW YORK | USA | Silver Lion Campaign | ||
VITRA VS. ODGER | THJNK, Hamburg / THJNK, Berlin / LOVED, Hamburg | GERMANY | Silver Lion Campaign | Silver Lion | |
THONET VS. TOBIAS | THJNK, Hamburg / THJNK, Berlin / LOVED, Hamburg | GERMANY | Silver Lion Campaign | ||
FRITZ HANSEN VS. SVENBERTIL | THJNK, Hamburg / THJNK, Berlin / LOVED, Hamburg | GERMANY | Silver Lion Campaign | ||
DIRECTOR | DAVID, Miami | USA | Silver Lion Campaign | Silver Lion | |
PRESIDENT | DAVID, Miami | USA | Silver Lion Campaign | ||
COO | DAVID, Miami | USA | Silver Lion Campaign | ||
ADIDAS´ FOLLOWERS | CARNE PERU, Lima | PERU | Silver Lion Campaign | Silver Lion | |
STARBUCKS´ FOLLOWERS | CARNE PERU, Lima | PERU | Silver Lion Campaign | ||
KFC´S FOLLOWERS | CARNE PERU, Lima | PERU | Silver Lion Campaign | ||
TICKTOCK ROCKAWAY | VML, New York | USA | Silver Lion Campaign | Silver Lion | |
TICKTOCK IRELAND | VML, New York | USA | Silver Lion Campaign | ||
TICKTOCK CURACAO | VML, New York | USA | Silver Lion Campaign | ||
TICKTOCK EASTER_ SLAND | VML, New York | USA | Silver Lion Campaign | ||
PUMA | Y&R NEW YORK | USA | Silver Lion Campaign | Silver Lion | |
NIKE | Y&R NEW YORK | USA | Silver Lion Campaign | ||
REEBOK | Y&R NEW YORK | USA | Silver Lion Campaign | ||
ADIDAS | Y&R NEW YORK | USA | Silver Lion Campaign | ||
PARKOUR SCREENS | CHEIL WORLDWIDE, Madrid | SPAIN | Silver Lion | Silver Lion | |
#TANKFREE | WCRS, London | UNITED KINGDOM | Silver Lion | Silver Lion | |
INSTAGRAM MENU | DM9DDB, São Paulo | BRAZIL | Silver Lion | Silver Lion | |
PEACE BRIEFS | SATURDAY MORNING, Los Angeles | USA | Silver Lion | Silver Lion | |
TAGWORDS | AFRICA, São Paulo | BRAZIL | Silver Lion | Silver Lion | |
TRANSFORMATION OF A LANDMARK | JUNG VON MATT, Hamburg | GERMANY | Silver Lion | Silver Lion | |
INCONVENIENCE STORES | CHE PROXIMITY, Melbourne | AUSTRALIA | Silver Lion | Silver Lion | |
THE FLIP | WE ARE UNLIMITED, Chicago | USA | Silver Lion | Silver Lion | |
LOVING «IT» | GRABARZ & PARTNER, Hamburg | GERMANY | Silver Lion | Silver Lion | |
BLACK FUTURE SOCIAL CLUB | DUDE, Milan | ITALY | Silver Lion | Silver Lion | |
#HONDANEXTDOOR | SID LEE, Paris | FRANCE | Silver Lion | Silver Lion | |
DAVID BOWIE IS HERE | SPOTIFY, New York | USA | Silver Lion | Silver Lion | |
BLACK FUTURE SOCIAL CLUB | DUDE, Milan | ITALY | Silver Lion | Silver Lion | |
BREATHING LIFE INTO TRANSIT ADS | NETFLIX, Los Angeles / MULLENLOWE MEDIAHUB, Boston | USA | Silver Lion | Silver Lion | |
NISSAN’S FOLLOW THE BALL | LEW’LARATBWA, São Paulo | BRAZIL | Silver Lion | Silver Lion | |
A LITTLE HELP FROM A BUD | DAVID, Miami | USA | Silver Lion | Silver Lion | |
PLAY THE CITY | TBWACHIATDAY LOS ANGELES | USA | Silver Lion | Silver Lion | |
HUMAN MONUMENTS | ROSAPARK, Paris | FRANCE | Silver Lion | Silver Lion | |
RAIN WI-FI | GEOMETRY GLOBAL, Moscow | RUSSIA | Silver Lion | Silver Lion | |
RECRUITING CAR | FAMOUSGREY BRUSSELS | BELGIUM | Silver Lion | Silver Lion | |
#WHATMAKESGREAT | OGILVYONE LONDON / OGILVY, London | UNITED KINGDOM | Silver Lion | Silver Lion | |
NISSAN’S FOLLOW THE BALL | LEW’LARATBWA, São Paulo | BRAZIL | Silver Lion | Silver Lion | |
BRAZIL | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | Bronze Lion | |
BOAT | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
HACKER | RED FUSE, Paris | FRANCE | Bronze Lion Campaign | Bronze Lion | |
GRENADE | RED FUSE, Paris | FRANCE | Bronze Lion Campaign | ||
AVALANCHE | RED FUSE, Paris | FRANCE | Bronze Lion Campaign | ||
CASHMERE | OGILVY GROUP THAILAND, Bangkok | THAILAND | Bronze Lion Campaign | Bronze Lion | |
POLYESTER | OGILVY GROUP THAILAND, Bangkok | THAILAND | Bronze Lion Campaign | ||
WOOL | OGILVY GROUP THAILAND, Bangkok | THAILAND | Bronze Lion Campaign | ||
MASSIVE SHELF | MEDINA TURGUL DDB, Istanbul | TURKEY | Bronze Lion Campaign | Bronze Lion | |
TAPE MEASURE | MEDINA TURGUL DDB, Istanbul | TURKEY | Bronze Lion Campaign | ||
CHROME HANGER | MEDINA TURGUL DDB, Istanbul | TURKEY | Bronze Lion Campaign | ||
DIRECTOR | DAVID, Miami | USA | Bronze Lion Campaign | Bronze Lion | |
PRESIDENT | DAVID, Miami | USA | Bronze Lion Campaign | ||
COO | DAVID, Miami | USA | Bronze Lion Campaign | ||
ASSEMBLING | GREY GERMANY, Düsseldorf | GERMANY | Bronze Lion Campaign | Bronze Lion | |
VACUUM | GREY GERMANY, Düsseldorf | GERMANY | Bronze Lion Campaign | ||
TOILET | GREY GERMANY, Düsseldorf | GERMANY | Bronze Lion Campaign | ||
BOOZY BRUNCH | SPOTIFY, New York | USA | Bronze Lion Campaign | Bronze Lion | |
MEDICAL PROFESSIONALS | SPOTIFY, New York | USA | Bronze Lion Campaign | ||
I LOVE GINGERS | SPOTIFY, New York | USA | Bronze Lion Campaign | ||
DADDY PENCE | SPOTIFY, New York | USA | Bronze Lion Campaign | ||
BAD LIAR | SPOTIFY, New York | USA | Bronze Lion Campaign | ||
KENDRICK | SPOTIFY, New York | USA | Bronze Lion Campaign | ||
JOSE | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | Bronze Lion | |
MARIA | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
MAX | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
SOFIA | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
TALE | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | Bronze Lion | |
FIRST BATH | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
HOLIDAYS | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
MARRIAGE | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
ORANGUTAN | Y&R BRAZIL, São Paulo | BRAZIL | Bronze Lion Campaign | Bronze Lion | |
ANTEATER | Y&R BRAZIL, São Paulo | BRAZIL | Bronze Lion Campaign | ||
PANDA BEAR | Y&R BRAZIL, São Paulo | BRAZIL | Bronze Lion Campaign | ||
STREET | J. WALTER THOMPSON, Casablanca | MOROCCO | Bronze Lion Campaign | Bronze Lion | |
FACTORY | J. WALTER THOMPSON, Casablanca | MOROCCO | Bronze Lion Campaign | ||
OFFICE | J. WALTER THOMPSON, Casablanca | MOROCCO | Bronze Lion Campaign | ||
BRING BACK CLAIRE | Y&R PARIS, Paris / RED FUSE, Paris | FRANCE | Bronze Lion Campaign | Bronze Lion | |
BRING BACK JOHN | Y&R PARIS, Paris / RED FUSE, Paris | FRANCE | Bronze Lion Campaign | ||
BRING BACK MARY | Y&R PARIS, Paris / RED FUSE, Paris | FRANCE | Bronze Lion Campaign | ||
DRAGON | OGILVY GROUP THAILAND, Bangkok | THAILAND | Bronze Lion Campaign | Bronze Lion | |
WHALE | OGILVY GROUP THAILAND, Bangkok | THAILAND | Bronze Lion Campaign | ||
KING KONG | OGILVY GROUP THAILAND, Bangkok | THAILAND | Bronze Lion Campaign | ||
CASHMERE | OGILVY GROUP THAILAND, Bangkok | THAILAND | Bronze Lion Campaign | Bronze Lion | |
POLYESTER | OGILVY GROUP THAILAND, Bangkok | THAILAND | Bronze Lion Campaign | ||
WOOL | OGILVY GROUP THAILAND, Bangkok | THAILAND | Bronze Lion Campaign | ||
MADHUBANI | CREATIVELAND ASIA, Mumbai | INDIA | Bronze Lion Campaign | Bronze Lion | |
PATTACHITRA | CREATIVELAND ASIA, Mumbai | INDIA | Bronze Lion Campaign | ||
WARLI | CREATIVELAND ASIA, Mumbai | INDIA | Bronze Lion Campaign | ||
BALLS | TBWAZURICH / TBWACHIATDAY NEW YORK | SWITZERLAND | Bronze Lion Campaign | Bronze Lion | |
BALLOONS | TBWAZURICH / TBWACHIATDAY NEW YORK | SWITZERLAND | Bronze Lion Campaign | ||
WOODEN BLOCKS | TBWAZURICH / TBWACHIATDAY NEW YORK | SWITZERLAND | Bronze Lion Campaign | ||
THE MEETING | TBWATHAILAND, Bangkok | THAILAND | Bronze Lion Campaign | Bronze Lion | |
ROOFTOP SOCCER | TBWATHAILAND, Bangkok | THAILAND | Bronze Lion Campaign | ||
MORNING SHIFT | TBWATHAILAND, Bangkok | THAILAND | Bronze Lion Campaign | ||
TOILET | GREY GERMANY, Düsseldorf | GERMANY | Bronze Lion Campaign | Bronze Lion | |
ASSEMBLING | GREY GERMANY, Düsseldorf | GERMANY | Bronze Lion Campaign | ||
VACUUM | GREY GERMANY, Düsseldorf | GERMANY | Bronze Lion Campaign | ||
U.S.A. | MULLENLOWE SSP3, Bogotá | COLOMBIA | Bronze Lion Campaign | Bronze Lion | |
RUSSIA | MULLENLOWE SSP3, Bogotá | COLOMBIA | Bronze Lion Campaign | ||
VENEZUELA | MULLENLOWE SSP3, Bogotá | COLOMBIA | Bronze Lion Campaign | ||
IKER | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | Bronze Lion | |
JOSE | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
MARIA | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
MAX | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
SOFIA | PROLAM Y&R, Santiago | CHILE | Bronze Lion Campaign | ||
VOLVO LIVE REVIEWS | GREY BRAZIL, São Paulo | BRAZIL | Bronze Lion | Bronze Lion | |
BEING VISIBLE TO INVISBLES | NOVA/SB, Sao Paulo | BRAZIL | Bronze Lion | Bronze Lion | |
THE FLIP | WE ARE UNLIMITED, Chicago | USA | Bronze Lion | Bronze Lion | |
PROM KING | MULLENLOWE, Boston | USA | Bronze Lion | Bronze Lion | |
PEEKABOO MASK | CHEIL WORLDWIDE, Seoul | SOUTH KOREA | Bronze Lion | Bronze Lion | |
FLOWER OF LIFE | OGILVY BRASIL, São Paulo | BRAZIL | Bronze Lion | Bronze Lion | |
THE HEALTH PURSE (SEHAT KA BATUA) | GREY INDIA, Mumbai | INDIA | Bronze Lion | Bronze Lion | |
SIP SAFE | Y&R MELBOURNE | AUSTRALIA | Bronze Lion | Bronze Lion | |
THE ROOM | DDB GROUP ITALY, Milan | ITALY | Bronze Lion | Etiquetas: #LatinosEnCannescannes Lions
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